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    Personal vs. Business Brand for Yoga Teachers by Rachel Boddy

  • When
    24 September 14:00 - 16:00
    Hosted by:
  • Book online here: http://bit.ly/2pCmDQd

    This workshop is perfect for new yoga teachers, or yoga teachers who are looking to distinguish themselves from the competition.
    On completion, you will have a clear understanding of how to distinguish yourself from the competition and identify your target market. You will be confident in presenting your business and personal brand,

    What will be covered:
    - Why do you need a personal brand?
    - How to create your personal brand.
    - Who/what is your target market?
    - How to define your business brand.
    - How to convey your brand message in social media.

    No discounts available, but you can classify this workshop as a business expense for your current or future business.


    Rachel began immersing herself in the world of social media in 2011, when she was running a personal training studio with her husband.

    Social media was still in its infancy and most people were stabbing around in the dark, trying to apply 'old school' marketing techniques to ever-changing and rapidly growing platforms.

    What started as a quest to find the oracle of social media wisdom, became an immersive education in a new revolution: social media marketing.

    Rachel qualified as a 200hr registered yoga teacher in 2014, and has been involved in social media at Meadowlark since then. In June 2015 she took on responsibility of the Meadowlark Yoga Instagram account and has been running it ever since. She continues to advise on Meadowlark's social media practice and strategy.

    In February 2017, Rachel embarked on a Social Media Manager training course with Digital Mums. This has allowed her to refine her skills and develop new ones.

    Rachel currently teaches at Meadowlark Yoga and practices Ashtanga. She is passionate about increasing the number of people practicing yoga, and making being a yoga teacher a financially viable flexible working option.